Your senses are tantamount to your ability to be entertained.
Hearing music for the first time can evoke a deep emotional response, or simply make you feel numb. Ditto for seeing visuals.
Music isn’t only made to amuse, but also to convey a message that goes with the lyrics of the song. Without one, the other should have the same impact. We see this in music videos such as Beyoncé’s ‘Hold Up’, Queen’s ‘I Want To Break Free’, or J Cole’s ‘Middle Child’.
Closer to home, Namibian artists are making waves and breaking boundaries with the visuals to their music. takes you on a tour of the latest and hottest videos.
Lize Ehlers is no stranger to the music industry and it shows in her work. Ever hard-working and innovative, Ehlers continues to push herself and her music to exceed creative expectations. Her latest music video, ‘Strut Your Stuff’, is all the proof you need.
Starting off on a quirky note, the video doesn’t take long to take shape, guiding the audience to its message. Directed by Reggie Films, his style is noticeable early on with the use of exaggerated transitions in the sequences.
A cool touch was the dreamy effect brought on by the animations used throughout, eccentric fashion and make-up by Jey Arts that produce a playful yet sensual feel.
‘Strut Your Stuff’ is a celebration of Namibian women, clad in House of Poulton’s Triumph 2018 range.
The powerful female portrayal is refreshing and the visuals were perfectly captured by AM Photography.
‘Strut Your Stuff’ currently has over 1 000 views on YouTube.
LMPC and Jaleel are old friends and often collaborate, so it’s no surprise to see how the two feed off each other’s energy in the new music video ‘4 Call’. At 5 206 views by Tuesday, the video, also directed by Reggie Films, has less of an artistic feel and sense of direction, but incorporates a carefree spirit.
Aesthetically, ‘4 Call’ does well by merging Namibian energy with international urban street style. Check it out on YouTube.
ML and Vikta Juiceboy’s ‘These Beats’ music video is a perfect representation of how visuals should accompany music. The visuals represent the same ambience as the song, and this is done through simplicity. In this case, less is definitely more.
The video was shot in the north central parts of Namibia at Oshakati, Omatala and Eheke. The originality comes through with the setting and incorporation of indigenous influences. Racio Media Group certainly set a high standard and put themselves on the map with this one.
Everyone’s had a Johny in their life at one point. The player, the seducer, the one who fools everybody, but in Top Cheri’s ‘Johny’ music video, he gets what’s coming to him.
Definitely not PG13, ‘Johny’ takes a sensual play on revenge with Top Cheri showing up as a sexy dominatrix out for a dish best served cold.
Model Wellem Kapenda takes on the role of the cheating ‘Johny’. Beaten and tied up, Kapenda delivers a believable performance.
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