Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Banner Left
Banner Right

New tourism company focuses on heritage

New tourism company focuses on heritage

IN a bold move in such economically turbulent times and with tourist numbers set to decline due to the credit crunch, a new Namibian-owned tourism company was launched on Friday.

• THORSTEN SCHIER
Heritage Tours and Travel will focus on ‘cultural, historical and community-based tourism’, according to owner Unotjari Kameeta.
The company has been in operation since May last year and has since established links with most major players in the industry such as Air Namibia and Sky Travel.
Kameeta, who is the daughter of well-known cleric Dr Zephania Kameeta, has extensive experience in the tourism sector, having worked for Air Namibia and Avis Rent-a-Car before starting Heritage Travel and Tours.
Kameeta said an example of Heritage’s cultural tourism is the Katutura Tour.
Starting off at Heroes’ Acre before moving on to the Old Location cemetery in Hochland Park, the tour also includes a visit to the Tanidare empowerment centre and ends with a ‘delicious smiley’ at the Otjikaendu Den.
Speaking at the launch, the Chief Executive Officer of the Namibian Tourism Board (NTB), Digu //Naobeb, said the Board would support businesses such as Heritage wholeheartedly because there is ‘a lack… of broad-based participation’ in the tourism sector.
He said the NTB is currently developing a Black Economic Empowerment (BEE) support policy, which would allow emerging entrepreneurs to get exposure through the NTB.
He said there was a cloud currently hanging over BEE tourism entrepreneurs, as there had been bad experiences in the past.
Naobeb said three BEE companies that the NTB had supported with N$1 million to render services to tourists never did so.
He said businesses like Heritage could ‘prove the disbelievers wrong’.
On the future of tourism in Namibia, Naobeb said even though tourist numbers are set to decline by about 5 per cent this year, tourism is still one of the most important sectors for employment.
According to Naobeb, tourism guarantees employment as it requires a ‘human touch’ which could never be offered by machines.

Stay informed with The Namibian – your source for credible journalism. Get in-depth reporting and opinions for only N$85 a month. Invest in journalism, invest in democracy –
Subscribe Now!

Latest News